There are hundreds of free SEO tools available, so we’ve narrowed it down to the best and most useful for you to add to your toolkit. The SEO software in this post was vetted by a large number of professionals in the SEO community. So, we have only included the SEO tools that are:

  • The SEO community uses and recommends it frequently.
  • Provides above-board value as well as actionable data
  • Free in every way

Here is the list of the best free SEO tools:

Data Studio – Helping You Work with Multiple Platforms
If you need to combine data from multiple sources (for example, Search Console and Google Analytics), visualize it, and publish it, Google Data Studio is the tool for you. Check out these examples of SEO activities and dashboards that you may create for free.

Backlink Checker – The Cheapest SEO Tools for People on Tight Budget
Many people are unaware that Ahrefs provides a free backlink checker, yet it is rather good. When compared to their full-fledged premium tool, it does have certain limitations. For example, you can use upto100 links and can’t search by prefix or folder, but it’s useful for short link audits or if you’re on a low budget when it comes to SEO.

Google Analytics – The Most useful, Most Popular, and Most Amazing SEO Tool
Google Analytics is a big kahuna and the world’s most popular web analytics tool. Google Analytics is remarkably powerful for being free, and it integrates well with other Google products like Optimize, Search Console, and Data Studio. Some people are concerned about GA’s privacy, despite Google’s assurances that the data isn’t used for search rankings.

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Google WebMaster – The Most Amazing SEO Tool
While Google Webmaster Tools receives all the attention, many people overlook the fact that Bing Webmaster provides a comprehensive set of website and search data. Keyword reports, keyword research, and crawling data are all extremely useful.

Keyword Hero – The Best Provider of Keyword
Keyword Hero uses advanced arithmetic and machine learning to overcome the problem of missing keyword data. It’s not a flawless system, but for those who are having trouble matching keywords with conversion and other on-site analytics, the data can be a helpful first step. Up to 2000 sessions, each month are free.

These are the five best free SEO tools, which offer the most useful and most amazing SEO services.